Neverclear grain alcohol creative bottle design represents a classy, contemporary alcoholic beverage packaging with clean typography and clever allusions to the effect of drinking it.
A high alcohol content (75.5%) makes Neverclear an extremely strong drink to handle. A mere few glasses could get you fairly intoxicated. The bottle makes intelligent references to the same. The bottle is a shaped like a diamond, so you can turn the bottle back and forth to see the changes in optical illusions as seen through the glass. As you down more glasses, the party moves on (and the illusions change more!)
Branding identity is a slick take on cross-labeled fonts, clear typography with a touch of drunken whimsical lateral inversion in it. The shine through emphasizes clarity of label. The labeling of the bottle is monochrome and crisp, with clear warnings about the alcohol content and consumption. This is a drink for men, not boys!