Victorias Kitchen Almond Water package design by QNY Creative, United States takes traditional home brewed recipe for healthy almond water and imparts commercially attractive colors and artistic bottle design to it.
As a young start-up based off California, Victoria’s Kitchen launched their first Almond water in 2012. The simple design of the bottles rely on the same ethics as its product – traditional and minimally processed. Infused with natural flavors, organic extracts and sweetened just enough – these Almond waters are a great alternative to iced tea, lemonade or other commercially available drinks. Check out the back of the package for nutrition information and be convinced of how little the product is using the artificial ingredients.
The bottle package colors are also equally subtle visual associations of their refreshing, yet delicate flavors. Mint (green), Vanilla (pale yellow) and Coconut (white) are easy to identify and associate with flavors for customers. The company confirms they updated their ‘grandmother’s recipe’ with vintage font (which conveys some nostalgia and sense of history) and a modern packaging. The result is improved shelf impact.
The Victorias Kitchen Almond Water package design conveys the product as healthy, nutritious and sophisticated drinks which are better for consumption than several processed food and drinks from rival brands.