Atipico Colored Shoelace design adds much needed personality and a dash of colorful creativity to individually wrapped shoe-lace pairs. The shoe laces are manufactured to suit different kind of dress shoes and add their distinctive style and sass to your edgy fashion sense.
As a small fashion accessories merchant selling their first line of products, UK based Italian company Atipico breaks out of the normal boredom of routine to provide something truly conspicuous and yet, maintain excellent quality. Premium quality waxed cotton shoelaces can fit in either formal shoes or casual footwear without compromising your sense of style.
Timeless, yet trendy and sophisticated enough to fit right into high-fashion, the packages are sleek, the solid colors providing the much needed backdrop which is refined but not stoic. A little pocket window helps identify the colors of the laces, and a handy insert card can acquaint you to the instructions for various lacing styles.
The finish ranges from rough and uncoated to smooth, waxy look. Photographer Francesco Foroni collaborated with designer duo Claudia Lucchini and Luca Parmeggiani to deliver the fine end product. The GF smith colorplan adds to the tactile look of the finish.
The font type and branding is prominent and bold without losing their classy touch. It helps customers identify with their ‘stand-out’ quality without looking gaudy.