Bamboleiras Cafe colorful brand design channels the concept of discovering the colorful memories of childhood while enjoying the comfort of freshly baked food items.
Located in São Paulo, Brazil, the Bamboleiras cafe’ has delicious muffins, bagels, pastries, pies, donuts and other kinds of fresh bakery products. Each of these incorporate a taste which reminds you of the best moments of your childhood, connecting with the child inside you. The food tastes like they were made fresh in your Grandma’s kitchen with good ingredients.
In the era of obsession with health foods, we often forget the taste of comfort food. Bamboleiras brings it back. Remembering childhood is a revival of sensations and discovers. The love, the affection, the family flavors and the warmth is revived into the cakes and sweeties, straight from childhood.
The concept design is colorful, using bright, bold colors scattered across in geometric patterns. Additional visual elements like hula hoops an paint brush for color mixing just reminds you of the time when you woke up to amazing smell of baked goodies. Megalodesign, the Brazilian creative agency works its magic around the package design.