Organic Essential Oils Cream sophisticated package design works on branding and packaging of the Fusion line of multi-purpose regenerating moisturizer.
Designed by ELISAVA creative school’s graduate student Laura Aguilar Casado, the project is a fine example of eternal appeal which comes from white, gold and silver. Tutor Pati Nuñez deserves a special mention for her valuable guidance and insight. All-white background immediately connects with audience as a clean, all-natural ingredient reference, amply reflecting the organic essential oils which form the core of the product.
The cool delimiters in gold, as well as on the lid of the bottle adds a touch of class, and high-end feel essential for a product which deserves to be remembered as luxury. The company name of Koan cosmetics is present in bold font, but small enough to never fight for attention in the front side.
The gradient fonts convey the product type – a cream oil which rejuvenates, and regenerates. You can use it for your body, to fight dry and damaged skin, as moisturizer for your nails and as conditioner for your hair. Extraordinarily rich in texture, and heavenly fragrance make it a quintessential ‘must have’ in a woman’s kitty.